{"id":485,"date":"2025-06-26T14:56:05","date_gmt":"2025-06-26T14:56:05","guid":{"rendered":"https:\/\/winneronbusiness.com\/?p=485"},"modified":"2026-04-15T17:32:18","modified_gmt":"2026-04-15T21:32:18","slug":"apple-may-buy-perplexity-ai-to-fully-enter-the-ai-market","status":"publish","type":"post","link":"https:\/\/winneronbusiness.com\/pt\/apple-may-buy-perplexity-ai-to-fully-enter-the-ai-market\/","title":{"rendered":"A Apple pode comprar a Perplexity AI para entrar totalmente no mercado de IA."},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"485\" class=\"elementor elementor-485\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac62a00 e-flex e-con-boxed e-con e-parent\" data-id=\"ac62a00\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9751cf1 elementor-widget elementor-widget-image\" data-id=\"9751cf1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.google.com\/url?sa=t&#038;rct=j&#038;q=&#038;esrc=s&#038;source=web&#038;cd=&#038;cad=rja&#038;uact=8&#038;ved=2ahUKEwilwLy5-o-OAxWcH7kGHYKYBZ4QFnoECCEQAQ&#038;url=https%3A%2F%2Fwww.perplexity.ai%2F&#038;usg=AOvVaw2jFIyPW-Fb_-mvezcOeQtA&#038;opi=89978449\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"720\" height=\"480\" src=\"https:\/\/i0.wp.com\/winneronbusiness.com\/wp-content\/uploads\/2025\/06\/Perplexity-AI.jpeg?fit=720%2C480&amp;ssl=1\" class=\"attachment-full size-full wp-image-526\" alt=\"Perplexity AI\" srcset=\"https:\/\/i0.wp.com\/winneronbusiness.com\/wp-content\/uploads\/2025\/06\/Perplexity-AI.jpeg?w=720&amp;ssl=1 720w, https:\/\/i0.wp.com\/winneronbusiness.com\/wp-content\/uploads\/2025\/06\/Perplexity-AI.jpeg?resize=300%2C200&amp;ssl=1 300w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Fonte da imagem: Perplexity AI<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9869bb0 elementor-widget elementor-widget-text-editor\" data-id=\"9869bb0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A Apple est\u00e1 em negocia\u00e7\u00f5es iniciais para adquirir <a href=\"https:\/\/www.perplexity.ai\/\" target=\"_blank\" rel=\"noopener\">Perplexity AI<\/a>, startup que vem se destacando como uma das principais rivais do Google no setor de intelig\u00eancia artificial. A potencial compra faz parte da estrat\u00e9gia da Apple para reduzir sua depend\u00eancia do Google, especialmente \u00e0 luz de um poss\u00edvel fim do contrato que atualmente rende \u00e0 empresa cerca de US$ 20 bilh\u00f5es por ano. A Perplexity AI foi recentemente avaliada em US$ 14 bilh\u00f5es ap\u00f3s uma rodada de financiamento. Se a negocia\u00e7\u00e3o avan\u00e7ar, esta seria a maior aquisi\u00e7\u00e3o da hist\u00f3ria da Apple, superando a compra da Beats em 2014 por US$ 3 bilh\u00f5es.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f18e36b elementor-widget elementor-widget-heading\" data-id=\"f18e36b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Por que essa compra em potencial \u00e9 importante?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e10cb2 elementor-widget elementor-widget-text-editor\" data-id=\"8e10cb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"808\" data-end=\"996\">No in\u00edcio do ano, a Meta tamb\u00e9m tentou adquirir a Perplexity, mas acabou investindo na Scale AI. Agora, com o interesse da Apple, o mercado de IA pode passar por uma nova reconfigura\u00e7\u00e3o.<\/p><p data-start=\"808\" data-end=\"996\">Especialistas acreditam que a Apple pode estar se preparando para lan\u00e7ar seu pr\u00f3prio mecanismo de busca com intelig\u00eancia artificial, o que representaria um desafio direto ao dom\u00ednio do Google. Eli Schwartz, refer\u00eancia global em SEO, comentou: \"Achei que o dom\u00ednio do Google duraria para sempre, mas esse movimento da Apple poderia mudar tudo\".<\/p><p data-start=\"808\" data-end=\"996\">Se a parceria entre a Apple e o Google for dissolvida, o gigante das buscas poder\u00e1 se encontrar em uma posi\u00e7\u00e3o vulner\u00e1vel, especialmente com a Apple fazendo uma forte entrada no segmento de busca inteligente.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Apple is in early talks to acquire Perplexity AI, a startup that has been standing out as one of Google&#8217;s main rivals in the artificial intelligence sector. The potential purchase is part of Apple&#8217;s strategy to reduce its dependence on Google, especially in light of a possible end to the contract that currently brings the company about $20 billion a year.<\/p>","protected":false},"author":2,"featured_media":526,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"_joinchat":[],"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[14,15],"tags":[],"class_list":["post-485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-artificial-intelligence"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/winneronbusiness.com\/wp-content\/uploads\/2025\/06\/Perplexity-AI.jpeg?fit=720%2C480&ssl=1","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":6233,"url":"https:\/\/winneronbusiness.com\/pt\/apple-announced-release-date-ios-26-see-compatible-devices\/","url_meta":{"origin":485,"position":0},"title":"Apple anunciou a data de lan\u00e7amento do iOS 26; veja dispositivos compat\u00edveis","author":"WinnerOn Businnes","date":"10 de setembro, 2025","format":false,"excerpt":"Na ter\u00e7a-feira (9), a Apple anunciou a data de lan\u00e7amento da nova atualiza\u00e7\u00e3o do seu sistema operacional, o iOS 26, que acontecer\u00e1 no dia 15 de setembro.","rel":"","context":"Em &quot;Blog&quot;","block_context":{"text":"Blog","link":"https:\/\/winneronbusiness.com\/pt\/category\/blog\/"},"img":{"alt_text":"Release date for iOS 26","src":"https:\/\/i0.wp.com\/winneronbusiness.com\/wp-content\/uploads\/2025\/09\/Release-date-for-iOS-26.jpeg?fit=768%2C432&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/winneronbusiness.com\/wp-content\/uploads\/2025\/09\/Release-date-for-iOS-26.jpeg?fit=768%2C432&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/winneronbusiness.com\/wp-content\/uploads\/2025\/09\/Release-date-for-iOS-26.jpeg?fit=768%2C432&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/winneronbusiness.com\/wp-content\/uploads\/2025\/09\/Release-date-for-iOS-26.jpeg?fit=768%2C432&ssl=1&resize=700%2C400 2x"},"classes":[]}],"_links":{"self":[{"href":"https:\/\/winneronbusiness.com\/pt\/wp-json\/wp\/v2\/posts\/485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/winneronbusiness.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/winneronbusiness.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/winneronbusiness.com\/pt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/winneronbusiness.com\/pt\/wp-json\/wp\/v2\/comments?post=485"}],"version-history":[{"count":0,"href":"https:\/\/winneronbusiness.com\/pt\/wp-json\/wp\/v2\/posts\/485\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/winneronbusiness.com\/pt\/wp-json\/wp\/v2\/media\/526"}],"wp:attachment":[{"href":"https:\/\/winneronbusiness.com\/pt\/wp-json\/wp\/v2\/media?parent=485"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/winneronbusiness.com\/pt\/wp-json\/wp\/v2\/categories?post=485"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/winneronbusiness.com\/pt\/wp-json\/wp\/v2\/tags?post=485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}